Multi-Channel Marketing Under One Roof
Unlike traditional agencies, Imagewërks offers a full spectrum of branding, creative, and digital marketing services to deliver a clear message—in a consistent voice—across all consumer touchpoints.
Through our integrated marketing approach, we leverage research and data to develop multi-channel campaigns that increase clicks, customers, and dollars.
What We Do
Through our integrated marketing approach, Imagewërks leverages a full spectrum of branding, creative, and digital marketing services with research and data to develop multi-channel campaigns that increase clicks, customers, and ROI.
Brands need a personality and solid positioning strategy to convey relatability and aid in a company’s growth and longevity. Setting the right strategy is the key to a successful marketing campaign, and that’s where Imagewërks comes in. Let us help you hit your revenue and sales goals with a solid branding game plan that suits your unique position.
Brand Builder Session
The way people shop, buy and experience brands is changing every day. Imagewërks can ensure your brand reaches more consumers through the channels they prefer. From SEO and web development to PPC and social media marketing, we’ll help you create the targeted digital solutions you need to increase site traffic, drive customer engagement, and generate leads during this interactive session.
You can’t sell your brand to others until you understand it yourself. Utilizing SWOT analysis, market research, and internal culture audits, we drill down to uncover key insights about everything from your audience to your unique selling position—and arm you with the tools you need to communicate it.
A solid positioning strategy is critical to a company’s growth and longevity. We help articulate your market position and key differentiators—ensuring your employees, products, and marketing always reflect your consumers’ expectations.
It’s essential to have a clear view of your marketplace before you establish your place within it. We research the competitive landscape and consumer insights that will impact your brand before it rolls out—so your business is positioned for success.
What makes your customers tick? Our market segmentation research offers insights into buyer behavior—from income and demographics to hobbies and interests—to create brands that speak directly and powerfully to the target groups who make or break your business.
Whether you need to drive awareness, acquisition or retention, Imagewërks can put together full marketing campaigns that integrate SEO, web design, content marketing, digital ads, social media, email, inbound marketing, and traditional media—creating an online and offline conversation that increases customer feedback, builds loyalty, and delivers results.
Whether you’re looking for a refresh, something new or a complete creative overhaul, our team of experienced design staff will focus your message and deliver it with visual punch and emotional clarity—so you can break through the noise and clutter.
Your logo is your brand’s ambassador. Using the insights gleaned during brand building sessions and identity discovery, our experienced designers can make sure your logo is not only instantly recognizable, but also reinforces trust in your brand’s promise wherever it goes.
Direct Response Design
The art of design is converting marketing strategy into emotional persuasion. Our team does this by keeping the focus squarely on your objectives and your audience—developing a compelling visual connection that motivates action.
First impressions are great; lasting impressions are even better. Give your sales team the tools they need to create both. From business cards and brochures to booth displays and sell sheets, our beautifully branded collateral sets will visually establish your identity and clearly communicate your promise to clients and partners.
Our skilled design team will create your brand’s visual identity, but it’s our writers that will give your brand a voice and bring it to life. We’ll convert your brand’s unique personality and objectives into clear, convincing content that drives response and moves your customers through the sales funnel.
Blogs, blasts, posts and newsletters. Developing relevant content for your customers can be exhausting and time-consuming, especially if you don’t start with a plan. Our content strategists will help you define objectives, develop a calendar, conduct research, and create the content that keeps customers coming back for more.
TV commercials. Product demos. Online tutorials. Vlogs. No doubt, video is one of the most effective ways to engage customers and inspire action. Imagewërks offers a full suite of audio visual production services—from strategy and storyboarding to production and media placement—to help you do just that.
Your customers have access to digital content 24/7—are you taking advantage?
Imagewërks can craft custom messaging that attracts the customers you want to reach, during and outside office hours so you don’t have to.
Increase brand awareness, create shareable content, and track results with targeted email blasts. From subject line to call to action, we’ll help you nurture leads and build loyalty at a fraction of the cost of traditional media—driving greater response and ROI.
Your customers know what they want and when they want it, so ensure you’re where they are by using the power of re-targeting and geo-fencing. Imagewërks team of experienced marketers will help you design compelling and responsive display ads that truly click with your target audience.
Convert online conversations into real-world revenue. From LinkedIn and RSS to Twitter feeds and Facebook posts, Imagewërks content specialists can help you develop social media that builds relationships, promotes sharing, and encourages feedback.
Analysis & Insights
Sometimes, it pays to go with your gut. But most of the time, it’s data that delivers results. By tracking visitor traffic, analyzing results, and measuring ROI, we can turn your digital marketing offerings into a go-to resource for current and future customers alike.
The way people shop, buy and experience brands is changing every day. Your website works 24/7, and Imagewërks can ensure your brand reaches more consumers through the digital channels they prefer so you can generate quality leads and encourage optimal customer engagement.
The online experience you provide your audience is a critical brand touchpoint. Today, consumers access your site from a variety of devices and your site needs to deliver on all fronts. Through user experience strategy, content mapping, and responsive web design, Imagewërks creates websites that are efficient, informative, and actionable in driving business results.
Website Performance Optimization
Understanding how your website is performing—with Google analytics, site crawl diagnostics, security fixes, and accessibility improvements—Imagewërks will ensure that your website not only has great content, but lets people find it quickly and effectively.
Hosting & Maintenance
Ensure your website is always actively maintained with information specific to your products and services, the latest changes and updates in programs, and convenient, worry-free hosting through Imagewërks. Let us take care of the fine details so you don’t have to.
Search Engine Optimization
SEO involves a whole lot more than incorporating the right keywords. Our web development experts factor in everything from site structure and hosting to redirects and content management to ensure your site is optimized to receive the search ranking it deserves.
Owning a great website is only one piece of the puzzle. Having a CRM to organize, track, and manage your customer information, activities, and conversations is crucial to the success or your business. Imagewërks can seamlessly blend your CRM software with your website to maximize your ROI efficiency.