Careers

Current Openings

Summary:

The Digital Marketing Specialist is responsible for setting up, optimizing, and reporting digital advertising campaigns for Imagewërks clients. This includes budget allocation, client communication, hands-on research, implementation, optimization, reporting, and collaboration with strategists on new and existing campaigns. Campaigns may also include retargeting, display, video ads, social media ads, and email setup and deployment.

Job Responsibilities:

  • Setup and ongoing optimization and management of PPC/Digital/Social Media campaigns for multiple clients
  • Management of ad budgets, A/B testing ad creatives, execute website & digital advertising keyword research, perform ad copywriting, manage the production of creative assets, implementation of audience creation and targeting, and optimizing and tracking for conversions and KPIs
  • Analysis of campaign data and reporting on recommendations and strategy every month
  • Communicate professionally on client calls and via email
  • Ensure implementation of best practice guidelines and follow company processes
  • Responsible for maintaining up to date daily time tracking, per the Agency’s time tracking policy and ability to manage multiple accounts, projects, and tasks with an effective resolution of conflicting priorities
  • Ability to set up and execute client email campaigns.
  • Other duties as assigned. Please note that this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Security and Confidentiality Responsibilities

  • In this role, you will be trusted with confidential information as well as protected health information 
  • Understand all of the information security policies that make up the Streamworks Information Security Program
  • Use Streamworks information and other information-related resources in compliance with all Streamworks Information Security Policies
  • Seek guidance from the Security Team on information security-related matters that are not clear
  • Communicate with the Streamworks Security Team regularly by providing feedback 

Capabilities:

  • Organizational, analytical, time management, and project management skills
  • Ability to set up, execute, and report on campaigns within Google Ads, Facebook Business Manager, LinkedIn Advertising, and other platforms as needed
  • Technical competence to evaluate projects, identify challenges, and make recommendations
  • Problem-solving skills, including the desire and willingness to innovate, receive feedback, and refine an approach 

Qualities:

  • Highly self-motivated, goal-oriented, and driven by success.
  • Strong organizational, analytical, and logical problem-solving skills.
  • Professional demeanor.
  • Experience in identifying and validating strategic and tactical marketing objectives.
  • Experience in measuring and analyzing online marketing campaigns, including organic and paid search, email, affiliate, display, and social.
  • Ability to thrive in a flexible work environment and adapt to change.
  • Ability to prioritize and handle multiple tasks in a dynamic environment.
  • Must be a team player that is also comfortable working independently
  • Driven, forward-thinking individual with the ability to come up with creative digital advertising solutions

Education, Experience, and Skills:

  • Bachelor’s degree in Advertising, Marketing, or a related field
  • Minimum of 2 years of Google Ads experience required
  • Minimum of 2 years of Digital Agency experience required
  • Minimum of 2 years of Social Media Advertising experience required
  • Google Ads Certification required
  • Google Analytics experience required
  • Knowledge of Retargeting/Remarketing, Display, and Rich Media/Video Advertising
  • Knowledge of SEO, online search mediums, and social media and an understanding of how all of these channels work together with advertising is a plus
  • Google Data Studio experience for reporting is a plus

 

Streamworks offers an attractive “beyond compensation” benefits package designed to meet your needs today and tomorrow. We offer health, dental, vision, and life insurance, LTD, STD, 401K with a company match, PTO (paid time off), Holiday pay, and use of our on-site fitness facility.

We invite you to apply in person or on our company website

Streamworks
3640 Pheasant Ridge Drive
Blaine, MN 55449

Imagewërks is looking for a Digital Marketing Strategist (DMS) who will be responsible for the strategy development, planning, buying, and implementation for digital media opportunities with current Imagewërks clients. You will work with business and project leaders, and production teams, as well as external vendors to execute best in class digital recommendations. The person in this role will be responsible for providing the strategic rationale for the overall campaign strategy and the recommendation of specific digital tactics that span the full spectrum of digital (display, mobile, web. IP, geo-targeting, social, email, SEM, content marketing, etc.) including why digital is the right channel to accomplish set business and marketing objectives. In addition to developing these digital strategies for our organization, this role will also serve as a key point person on our integrated and strategic accounts.

Job Responsibilities: 

  • Work with cross-functional agency teams to develop proposals, presentations and recommendations that include the final scope of digital campaigns.
  • Communicate effectively and present to clients and agency counterparts.
  • Project manage core Imagewërks accounts identified as strategic in nature.
  • Develop and refine project timelines and budgets, coordinate internal resources, and anticipate potential challenges with an eye to alternative solutions.
  • Ability to define a media strategy, negotiate with vendors and develop recommendations rooted in strategy.
  • Responsible for negotiating digital media contracts, creating media plans & IOs across multiple clients & campaigns.
  • Advise and onboard project leadership team on the full scope of digital media programs. including creative development, ad serving/tracking, micro-site development, rich media, etc.
  • Stay closely involved with all campaigns, beyond the launch, to deliver the best results/reporting for our clients
  • Collaborate with the sales and account teams and agency counterparts on the development of digital marketing campaign concepts and strategies for our clients; be able to speak to the unique ways different digital strategies work within a campaign structure and compliment/support other tactics
  • Uncover/Understand client objectives, challenges, and needs as it pertains to digital
  • Actively participate in long-range and short-range strategic planning for our existing clients.
  • Responsible for identifying and developing digital strategies alongside the lead account person, driving both results for the client as well as Digital Marketing revenue growth for Imagewërks Marketing.
  • Maintain a constant dialogue with account teams to ensure digital has a seat at the table during critical client brainstorms and pitches and to ensure learnings are applied from past campaigns into future growth recommendations.
  • Stay on top of changing digital landscape by staying up to date on blogs, marketing materials, networking, meeting, and building relationships with new digital vendor partners, with the goal to understanding the benefits between working with different vendors and be able to clearly provide a strategic rationale for all vendor recommendations
  • Responsible for maintaining up-to-date weekly time tracking, per the Agency’s time tracking policy.

Capabilities:

  • Organizational, analytical, time management, and project management skills.
  • Ability to setup, execute, and report on campaigns within the Google and Facebook platforms as needed. 
  • Technical competence to evaluate projects, identify challenges, and make recommendations.
  • Problem-solving skills, including the desire and willingness to innovate, receive feedback, and refine the approach. 
  • Ability to multi-task.
  • Other duties as assigned. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Qualifications:

  • Extensive and proven knowledge strategizing within the following tactics: email, social media, digital, geo-targeting, reverse IP, as well as new emerging medias. 
  • Highly self-motivated, goal-oriented and driven by success.
  • Strong organizational, analytical, and logical problem-solving skills.
  • Superior oral and written communication skills with the ability to have a well-structured conversation.
  • Professional demeanor.
  • Experience in identifying and validating strategic and tactical marketing objectives.
  • Experience in measuring and analyzing online marketing campaigns, including organic and paid search, email, affiliate, display and social.
  • Ability to thrive in a flexible work environment, and adapt to change.
  • Ability to prioritize and handle multiple tasks in a dynamic environment.
  • Proficient in Microsoft Office and knowledge of Macintosh platform. 
  • Education and/or Experience:
  • Bachelor’s degree in Advertising, Marketing, or Communications preferred.
  • 5+ years of digital sales experience in an agency or print setting required.
  • Agency experience in marketing, advertising, or related fields required.
  • Google Ads / Display certification preferred.
  • Ability to work within Data Studio preferred. 

Streamworks offers an attractive “beyond compensation” benefits package designed to meet your needs today and tomorrow. We offer health, dental, vision, and life insurance, LTD, STD, 401K with a company match, PTO (paid time off), Holiday pay, and use of our on-site fitness facility.

We invite you to apply in person or on our company website

Streamworks
3640 Pheasant Ridge Drive
Blaine, MN 55449